What is AI Visibility?
AI Visibility measures how often and how prominently a brand, product, or website is cited in answers generated by artificial intelligence platforms like ChatGPT, Perplexity, and Microsoft Copilot.
What is AEO (Answer Engine Optimization)?
Answer Engine Optimization is the practice of structuring content so that conversational engines and smart assistants can immediately extract direct answers to user inquiries.
What is GEO (Generative Engine Optimization)?
Generative Engine Optimization involves engineering data formats, factual citation density, and technical parameters to maximize brand presence within AI synthesized responses.
What is Share of Model (SoM)?
Share of Model is the definitive KPI measuring your brand's mention frequency and favorability within AI answers relative to category competitors.
How do AI models choose brands?
AI models evaluate multi-source consensus, structured schema markup, entity authority, and earned third-party validation across external web ecosystems.
Does schema matter for AI Visibility?
Yes. Organization, Product, and FAQ schema provide structured data maps that allow LLM scrapers to parse pricing, specs, and definitions instantly.
What is Entity SEO?
Entity SEO is the optimization of people, places, organizations, and concepts so that AI Knowledge Graphs recognize your business entity as a verified node.
Can ChatGPT crawl websites?
Yes. Models like ChatGPT utilize real-time browsing crawlers (like OAI-SearchBot) and partner data feeds to fetch live web content during synthesis.
How do AI citations work?
AI citations occur when retrieval-augmented generation (RAG) models link directly to authoritative domains as primary reference sources for factual claims.
How long does AI Visibility take to improve?
Results vary based on current domain authority, but clean schema deployment and high-authority PR placements can reflect in model updates within weeks.
What affects AI recommendations?
Independent reviews on Reddit, Wikipedia presence, technical performance, factual density, and brand sentiment heavily influence AI recommendations.
Does traditional SEO still matter?
Absolutely. Traditional technical SEO health, crawl efficiency, and clean architecture serve as the foundational bedrock for AI model ingestion.
What is llms.txt?
llms.txt is an emerging web standard file that provides structured markdown summaries of a website specifically for large language model crawlers.
What is a knowledge graph?
A Knowledge Graph is a semantic database that stores interconnected descriptions of entities, allowing AI systems to understand real-world relationships.
How do you measure AI Visibility?
We measure AI Visibility by auditing mention frequency, citation density, sentiment scores, and overall Share of Model across millions of conversational prompts.